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8 Great Tips on Book Marketing for Introverts

Apr 16, 2024 - Lesley-Anne Longo

f you’re an introverted author, putting yourself out there in order to market your book can be incredibly intimidating. Self-promotion might feel unco...

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Building Twitter Engagement: Tips and Tricks

Jun 15, 2022 - Ronnie Morris

These days, social media has become by far the most common way for people to forge new social connections and to stay connected with loved ones all ov...

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4 More Social Media How-Tos

May 04, 2022 - Benedetta Lamanna

Navigating social media can be overwhelming. From developing fresh content to deciding on which platform to use, it can be difficult to develop an eff...

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4 Twitter Tips from a Social Media Coordinator

Apr 27, 2022 - Jean Mathew

This week on the TEC blog, we're re-sharing a well-liked post from our archives! Former Social Media Coordinator Jean Mathew shares four great tips yo...

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Publishing Plans for Authors: Why Managing Your Journey Is Important

May 05, 2021 - Lesley-Anne Longo

What is a publishing plan? Well, a publishing plan is exactly what it sounds like: it involves scheduling and planning for the writing and publishing ...

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Using Social Media Icons: What Copyright Allows You to Do

Feb 09, 2021 - Lesley-Anne Longo

Newsletters, websites, business cards, advertisements — social media icons are everywhere. These icons are shorthand symbols that can send users to yo...

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Stand Out! 7 Ways to Emphasize the Best of What You Have to Offer

Nov 12, 2020 - Beth McAuley

Imagine you go to your local market to do some shopping. You have your list and you browse the aisles, choosing the products you want and the products...

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4 Twitter Tips from TEC's Social Media Coordinator

Jul 28, 2020 - Jean Mathew

This week on the TEC blog, we're re-sharing a well-liked post from our archives! Former Social Media Coordinator Jean Mathew shares four great tips yo...

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5 Tips for Writers & Editors on E-Marketing During a Pandemic

Jun 24, 2020 - Michael Bedford

We’ve all had to adjust to the twists and turns of the continually fluctuating “new normal” we find ourselves in during the COVID-19 pandemic. And eve...

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Embracing Marketability

Jun 03, 2020 - Nina Hoeschele

You may find yourself with a little extra time on your hands these days — but how can you spend it productively? In this blog from TEC's archives, for...

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Social Media: Can It Preserve a Record of Our Times?

Apr 22, 2020 -

Originally, this week we had scheduled a blog on social media trends. However, given all that is happening in the world today and, especially, how soc...

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Writers & LinkedIn: 5 Tips on How to Build Your Presence

Aug 07, 2019 - Michael Bedford

As I discuss in my earlier blog, “7 Steps to Writing Good Online Content,” ensuring that your online content meets SEO guidelines will help ensure tha...

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Publishing Plans for Authors: Why Managing Your Journey Is Important

Apr 11, 2019 - Lesley-Anne Longo

What is a publishing plan? Here at TEC, we’ve created many publishing plans for our non-fiction authors who have contracted us for our Publishing Cons...

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A Beginner’s Guide to Social Media for Writers & Editors

Mar 28, 2019 - Jean Mathew

From its role in political elections, influencing fashion and beauty standards, launching careers, and empowering the activists of today, social media...

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4 Twitter Tips from TEC's Social Media Coordinator

Aug 01, 2018 - Jean Mathew

Being good at social media is important for everyone. And I mean everyone. From Starbucks to The Editing Company to your own personal account—recogniz...

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Social Media Marketing

Feb 15, 2012 - Max Baru

Social Media Marketing is one of those projects for which there is no ultimate end point, no finished product. Similarly to other kinds of marketing i...